One of the questions that we often get asked is: Why should I build a new website? Isn’t my old site good enough? Why do I need to switch to WordPress from another website CMS? In this post, we will share 5 important reasons why Grow Digital Marketing choice WordPress for your website. We will also cover all the different type of websites we can create with WordPress as well as the popular sites that we are building by using WordPress.

1.The most popular CMS (Content Management System) in the world.

According to a recent survey, WordPress powers 34% of all websites on the internet. If we limit the data set to only websites with a known CMS, WordPress shares over 60% market in the world. Over 21 million websites now operating on the platform.

wordpress market
WordPress market share

Due to its robust features, many of the top brands use WordPress to power their websites including Time Magazine, Facebook, The new Yorkers, Sony, Disney, Target, and More.

2. Easy to customize, and user friendly to everyone

WordPress is an Open Source CMS, with thousands of free website templates (themes) that you can choose from. WordPress themes are easy to customize because a lot of them come with their own options panel allowing you to change colors, font style, logo, or background. At Grow Digital Marketing, we are licenses over 100 different premium themes to deploy on websites.

3. SEO friendly

In non-geek terms, Google and other search engines love WordPress. WHY? Because WordPress is written using standard compliance high-quality code and produces semantic markup. So most of WordPress websites tend to rank higher than others in search engines. Grow Digital Marketing licensed the premium SEO plugin to further optimize your website.

4. WordPress is safe and secure.

WordPress is developed with security in mind, and it is considered to be a very safe and secure platform to run a website. However, Just like the real world, the internet can be an uncertain place. Although it offers a safe environment but needs managing on both backend and server side. Grow Digital Marketing has own AWS server, which can reduce the risk to minimum. It’s well documented that keeping your website up to date is the effective way to keeping your website secure. Besides, a daily backup from the server side will help you restore your website when disaster strikes.

5. WordPress can handle different types of websites

We already knew, there are a lot of big name brands are using WordPress. Whether you want to generate business, promote goodwill among customers and prospects, or set an online shopping business, the robust features of WordPress can handle them all.

WordPress can be a quick win for improving your customer experience. Contact Grow Digital Marketing today to learn more.